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Sett

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Sett is a UA creative performance platform for mobile gaming. We build agentic AI systems that analyze performance data, generate diverse playable and video ad concepts, deploy them to networks, and learn from the results. The full creative loop. Automated, and done better than humans only.

Location
Tel Aviv, Israel, Israel
Founded
2020
Category
Marketplace
Funding
VC-backed
Team
51–200

Frequently asked questions

What does Sett do?

Sett is a UA creative performance platform for mobile gaming. We build agentic AI systems that analyze performance data, generate diverse playable and video ad concepts, deploy them to networks, and learn from the results. The full creative loop. Automated, and done better than humans only.

Where is Sett based?

Sett is based in Tel Aviv, Israel, Israel.

When was Sett founded?

Sett was founded in 2020.

How much has Sett raised?

Sett is vc-backed. Funding details have not been disclosed.

How Sett would pitch themselves

β—‹ Auto-generated
01Target customer

Two-sided audience β€” buyers + suppliers connecting through Sett's platform.

02Problem they solve

Sett is a UA creative performance platform for mobile gaming. We build agentic AI systems that analyze performance data, generate diverse playable and video ad concepts, deploy them to networks, and learn from the resul… The category has historically been served by tools that miss the modern workflow this product is built around.

03Key differentiator

Sett differentiates on ua creative performance platform β€” focusing on a specific edge in this category vs. broader incumbents.

04Go-to-market strategy

Series-A scaling stage β€” building outbound sales motion, hiring first AEs, layering on customer success. Mix of PLG (where the product allows) + direct sales for higher-ACV deals.

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