Stork Club
Fertility + family-building benefits for employers.
About Stork Club
Family-benefit platform — fertility, adoption, surrogacy coverage as employer benefit. Used by Bain, Vimeo, Asana.
§ Pitch deck breakdown
How Stork Club would pitch themselves.
Target customer
Mid-market + enterprise employers (200-50K employees) wanting to offer fertility/family-building as a recruiting + retention benefit.
Problem they solve
IVF costs $20-50K out-of-pocket. Adoption + surrogacy similar. Most insurance doesn't cover; employees who want families are quietly leaving for benefits-rich employers.
Key differentiator
Curated provider network (vetted clinics) + concierge care navigator. Outcomes-based pricing → only pay for live births.
Go-to-market strategy
Direct sales to Heads of People + CFOs. Broker channel through HR benefits brokers (Mercer, AON, Newfront). HR community marketing.
Company facts
- Category
- Other
- Funding stage
- Series A
- Total raised
- $30M+
- Founded
- 2017
- Team size
- 11-50
- HQ
- San Francisco
- Country
- United States
- Website
- storkclub.com
Founders of Stork Club
- Jaclyn Munson
Investors backing Stork Club
- GV
- General Catalyst
- Khosla
Frequently asked questions
What does Stork Club do?
Family-benefit platform — fertility, adoption, surrogacy coverage as employer benefit. Used by Bain, Vimeo, Asana.
Where is Stork Club based?
Stork Club is based in San Francisco, United States.
When was Stork Club founded?
Stork Club was founded in 2017.
How much has Stork Club raised?
Stork Club has raised $30M+ in their Series A round.
Who founded Stork Club?
Stork Club was founded by Jaclyn Munson.
Who has invested in Stork Club?
Stork Club is backed by GV, General Catalyst, Khosla.