Supercell
Makers of Clash of Clans, Brawl Stars, Hay Day.
About Supercell
Free-to-play mobile games studio behind some of the highest-grossing mobile games ever. Owned 84% by Tencent.
Pitch deck breakdown
How Supercell would pitch themselves.
Target customer
Customers in the Supercell space — typically operators or teams running into the problem this product solves.
Problem they solve
Free-to-play mobile games studio behind some of the highest-grossing mobile games ever. Owned 84% by Tencent. The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Supercell differentiates on makers of clash of clans, brawl stars, hay day. Backed by Tencent — the company has resources + validation to compound this thesis. Founded by Ilkka Paananen + team.
Go-to-market strategy
Combined sales + product-led growth approach typical for Other companies at this stage — direct sales for higher-ACV deals, self-serve for SMB adoption, and content + community for top-of-funnel.
Company facts
- Category
- Other
- Funding stage
- Acquired 2016
- Total raised
- Tencent-owned
- Founded
- 2010
- Team size
- 201-500
- HQ
- Helsinki
- Country
- Finland
- Website
- supercell.com
Founders of Supercell
- Ilkka Paananen
- Mikko Kodisoja
Investors backing Supercell
- Tencent
Frequently asked questions
What does Supercell do?
Free-to-play mobile games studio behind some of the highest-grossing mobile games ever. Owned 84% by Tencent.
Where is Supercell based?
Supercell is based in Helsinki, Finland.
When was Supercell founded?
Supercell was founded in 2010.
How much has Supercell raised?
Supercell has raised Tencent-owned in their Acquired 2016 round.
Who founded Supercell?
Supercell was founded by Ilkka Paananen, Mikko Kodisoja.
Who has invested in Supercell?
Supercell is backed by Tencent.