Adfin

Adfin makes getting paid better for everyone. Our single intelligent platform manages payment methods and workflows to get businesses paid faster and at lower cost. Built from the ground up for professional services firms, we remove complexity while giving firms control of their - and their clients’ - payments, helping them build better businesses.

Adfin is based in London, United Kingdom, United Kingdom.

Adfin was founded in 2020.

Adfin is vc-backed. Funding details have not been disclosed.

Consumers + businesses needing modern financial services + infrastructure — typically under-served by legacy banks + processors.

Adfin makes getting paid better for everyone. Our single intelligent platform manages payment methods and workflows to get businesses paid faster and at lower cost. Built from the ground up for professional services fir… The category has historically been served by tools that miss the modern workflow this product is built around.

Adfin differentiates on the best way to get bills paid — focusing on a specific edge in this category vs. broader incumbents.

Early-stage GTM — typically product-led growth (free tier or low-friction onboarding) paired with founder-led sales for the first 100 customers. Heavy content marketing + community presence on Twitter/X, LinkedIn, and category-specific Slack groups.