Amberflo logo
FintechVC-backedSeries A
San Francisco, USA · Founded 2020

Amberflo

Real-time cloud metering and usage billing

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About Amberflo

Amberflo provides real-time usage metering infrastructure for SaaS companies. It ingests billions of events per day, aggregates them by customer, and feeds usage data directly into billing systems. Teams use Amberflo to launch usage-based pricing, track consumption in real time, and prevent revenue leakage.

Pitch deck breakdown

How Amberflo would pitch themselves.

○ Auto-generated
01

Target customer

Consumers + businesses needing modern financial services + infrastructure — typically under-served by legacy banks + processors.

02

Problem they solve

Amberflo provides real-time usage metering infrastructure for SaaS companies. It ingests billions of events per day, aggregates them by customer, and feeds usage data directly into billing systems. Teams use Amberflo to… The category has historically been served by tools that miss the modern workflow this product is built around.

03

Key differentiator

Amberflo differentiates on real-time cloud metering and usage billing. Backed by Telstra Ventures + Lead Edge Capital, $20M raised — the company has resources + validation to compound this thesis. Founded by Puneet Gupta.

04

Go-to-market strategy

Series-A scaling stage — building outbound sales motion, hiring first AEs, layering on customer success. Mix of PLG (where the product allows) + direct sales for higher-ACV deals.

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Amberflo website preview

Screenshot of Amberflo (amberflo.io) — Real-time cloud metering and usage billing

Company facts

Category
Fintech
Funding stage
Series A
Total raised
$20M
Founded
2020
Team size
11–50
HQ
San Francisco
Country
USA
Website
amberflo.io

Founders of Amberflo

  • Puneet Gupta

Investors backing Amberflo

  • Telstra Ventures
  • Lead Edge Capital

Frequently asked questions

What does Amberflo do?

Amberflo provides real-time usage metering infrastructure for SaaS companies. It ingests billions of events per day, aggregates them by customer, and feeds usage data directly into billing systems. Teams use Amberflo to launch usage-based pricing, track consumption in real time, and prevent revenue leakage.

Where is Amberflo based?

Amberflo is based in San Francisco, USA.

When was Amberflo founded?

Amberflo was founded in 2020.

How much has Amberflo raised?

Amberflo has raised $20M in their Series A round.

Who founded Amberflo?

Amberflo was founded by Puneet Gupta.

Who has invested in Amberflo?

Amberflo is backed by Telstra Ventures, Lead Edge Capital.

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