Apron
Finance platform for small businesses
About Apron
Apron enables business owners and their accountants to receive, sort, approve, pay and reconcile invoices in seconds. By taking a ‘town square’ approach in which suppliers, buyers and their accountants can manage payments between themselves smoothly and seamlessly, Apron helps SMBs reduce precious time and effort spent arranging and chasing payments, and get back to serving their customers and building their businesses.
Pitch deck breakdown
How Apron would pitch themselves.
Target customer
Small businesses — the core audience Apron's product is built around.
Problem they solve
Apron enables business owners and their accountants to receive, sort, approve, pay and reconcile invoices in seconds. By taking a ‘town square’ approach in which suppliers, buyers and their accountants can manage paymen… The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Apron differentiates on finance platform for small businesses. $0 raised — the company has resources + validation to compound this thesis.
Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.
Apron website preview
Company facts
- Category
- Fintech
- Funding stage
- Series B
- Total raised
- $0
- Founded
- 2020
- Team size
- 51–200
- HQ
- London, United Kingdom
- Country
- United Kingdom
- Website
- getapron.com
Frequently asked questions
What does Apron do?
Apron enables business owners and their accountants to receive, sort, approve, pay and reconcile invoices in seconds. By taking a ‘town square’ approach in which suppliers, buyers and their accountants can manage payments between themselves smoothly and seamlessly, Apron helps SMBs reduce precious time and effort spent arranging and chasing payments, and get back to serving their customers and building their businesses.
Where is Apron based?
Apron is based in London, United Kingdom, United Kingdom.
When was Apron founded?
Apron was founded in 2020.
How much has Apron raised?
Apron has raised $0 in their Series B round.
