Make
Visual platform for designing automation.
About Make
More visual + branching-friendly alternative to Zapier. Originally Integromat. Acquired by Celonis 2020.
Pitch deck breakdown
How Make would pitch themselves.
Target customer
Designing automation — the core audience Make's product is built around.
Problem they solve
More visual + branching-friendly alternative to Zapier. Originally Integromat. Acquired by Celonis 2020. The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Make differentiates on visual platform for designing automation. Backed by Celonis — the company has resources + validation to compound this thesis. Founded by Patrik Šimek.
Go-to-market strategy
Combined sales + product-led growth approach typical for SaaS companies at this stage — direct sales for higher-ACV deals, self-serve for SMB adoption, and content + community for top-of-funnel.
Company facts
- Category
- SaaS
- Funding stage
- Acquired 2020
- Total raised
- Acquired (Celonis)
- Founded
- 2012
- Team size
- 201-500
- HQ
- Prague
- Country
- Czech Republic
- Website
- make.com
Founders of Make
- Patrik Šimek
Investors backing Make
- Celonis
Frequently asked questions
What does Make do?
More visual + branching-friendly alternative to Zapier. Originally Integromat. Acquired by Celonis 2020.
Where is Make based?
Make is based in Prague, Czech Republic.
When was Make founded?
Make was founded in 2012.
How much has Make raised?
Make has raised Acquired (Celonis) in their Acquired 2020 round.
Who founded Make?
Make was founded by Patrik Šimek.
Who has invested in Make?
Make is backed by Celonis.