Attio
The CRM that flexes to your workflow.
About Attio
Modern, customizable CRM with real-time sync from Gmail, Calendar, Slack, and HubSpot. Loved by venture firms and B2B startups.
Pitch deck breakdown
How Attio would pitch themselves.
Target customer
Business teams looking for modern saas tooling — replacing legacy software or building net-new workflows in this category.
Problem they solve
Modern, customizable CRM with real-time sync from Gmail, Calendar, Slack, and HubSpot. Loved by venture firms and B2B startups. The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Attio differentiates on the crm that flexes to your workflow. Backed by Redpoint + Balderton, $33M+ raised — the company has resources + validation to compound this thesis. Founded by Nicolas Sharp + team.
Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.
Company facts
- Category
- SaaS
- Funding stage
- Series B
- Total raised
- $33M+
- Founded
- 2019
- Team size
- 11-50
- HQ
- London
- Country
- United Kingdom
- Website
- attio.com
Founders of Attio
- Nicolas Sharp
- Alexander Christie
Investors backing Attio
- Redpoint
- Balderton
- Point Nine
Frequently asked questions
What does Attio do?
Modern, customizable CRM with real-time sync from Gmail, Calendar, Slack, and HubSpot. Loved by venture firms and B2B startups.
Where is Attio based?
Attio is based in London, United Kingdom.
When was Attio founded?
Attio was founded in 2019.
How much has Attio raised?
Attio has raised $33M+ in their Series B round.
Who founded Attio?
Attio was founded by Nicolas Sharp, Alexander Christie.
Who has invested in Attio?
Attio is backed by Redpoint, Balderton, Point Nine.