Chromatic
Visual testing and review for UI components
About Chromatic
Catch visual regressions automatically in Storybook and Playwright. Chromatic provides automated screenshot diffing, team review workflows, and CI integration so you can ship UI changes confidently. Built by the Storybook core team.
Pitch deck breakdown
How Chromatic would pitch themselves.
Target customer
UI components — the core audience Chromatic's product is built around.
Problem they solve
Catch visual regressions automatically in Storybook and Playwright. Chromatic provides automated screenshot diffing, team review workflows, and CI integration so you can ship UI changes confidently. Built by the Storybo… The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Chromatic differentiates on visual testing and review for ui components. Backed by Gradient Ventures + Insight Partners, $22M raised — the company has resources + validation to compound this thesis. Founded by Tom Coleman + team.
Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.
Chromatic website preview
Company facts
- Category
- Dev Tools
- Funding stage
- Series B
- Total raised
- $22M
- Founded
- 2019
- Team size
- 50-100
- HQ
- Boston, MA
- Country
- USA
- Website
- chromatic.com
Founders of Chromatic
- Tom Coleman
- Dominic Nguyen
- Zoltan Olah
Investors backing Chromatic
- Gradient Ventures
- Insight Partners
Frequently asked questions
What does Chromatic do?
Catch visual regressions automatically in Storybook and Playwright. Chromatic provides automated screenshot diffing, team review workflows, and CI integration so you can ship UI changes confidently. Built by the Storybook core team.
Where is Chromatic based?
Chromatic is based in Boston, MA, USA.
When was Chromatic founded?
Chromatic was founded in 2019.
How much has Chromatic raised?
Chromatic has raised $22M in their Series B round.
Who founded Chromatic?
Chromatic was founded by Tom Coleman, Dominic Nguyen, Zoltan Olah.
Who has invested in Chromatic?
Chromatic is backed by Gradient Ventures, Insight Partners.
