Clay
We are building a complete GTM development environment where teams can turn any growth idea into reality. We serve more than 5,000 customers — including OpenAI, Canva, Anthropic, Ramp, and Rippling. Our mission is to make creative tools to grow businesses.
- Location
- New York, United States, United States
- Founded
- 2020
- Category
- SaaS
- Funding
- VC-backed
- Team
- 201–500
Frequently asked questions
What does Clay do?
We are building a complete GTM development environment where teams can turn any growth idea into reality. We serve more than 5,000 customers — including OpenAI, Canva, Anthropic, Ramp, and Rippling. Our mission is to make creative tools to grow businesses.
Where is Clay based?
Clay is based in New York, United States, United States.
When was Clay founded?
Clay was founded in 2020.
How much has Clay raised?
Clay is vc-backed. Funding details have not been disclosed.
How Clay would pitch themselves
○ Auto-generated01Target customer
Business teams looking for modern saas tooling — replacing legacy software or building net-new workflows in this category.
02Problem they solve
We are building a complete GTM development environment where teams can turn any growth idea into reality. We serve more than 5,000 customers — including OpenAI, Canva, Anthropic, Ramp, and Rippling. Our mission is to ma… The category has historically been served by tools that miss the modern workflow this product is built around.
03Key differentiator
Clay differentiates on go to market with unique data — focusing on a specific edge in this category vs. broader incumbents.
04Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.