Conduct
Conduct’s mission is to make IT the innovation powerhouse of every company. Our agentic AI delivers an in-depth understanding of legacy enterprise software. For the first time ever, you can chat directly with your systems to resolve major business issues in days instead of months. We’re starting where it matters most: SAP, the OS of global business.
- Location
- London, United Kingdom, United Kingdom
- Founded
- 2020
- Category
- AI
- Funding
- VC-backed
- Team
- 11–50
Frequently asked questions
What does Conduct do?
Conduct’s mission is to make IT the innovation powerhouse of every company. Our agentic AI delivers an in-depth understanding of legacy enterprise software. For the first time ever, you can chat directly with your systems to resolve major business issues in days instead of months. We’re starting where it matters most: SAP, the OS of global business.
Where is Conduct based?
Conduct is based in London, United Kingdom, United Kingdom.
When was Conduct founded?
Conduct was founded in 2020.
How much has Conduct raised?
Conduct is vc-backed. Funding details have not been disclosed.
How Conduct would pitch themselves
○ Auto-generated01Target customer
Your SAP customizations — the core audience Conduct's product is built around.
02Problem they solve
Conduct’s mission is to make IT the innovation powerhouse of every company. Our agentic AI delivers an in-depth understanding of legacy enterprise software. For the first time ever, you can chat directly with your syste… The category has historically been served by tools that miss the modern workflow this product is built around.
03Key differentiator
Conduct differentiates on ai for your sap customizations — focusing on a specific edge in this category vs. broader incumbents.
04Go-to-market strategy
Early-stage GTM — typically product-led growth (free tier or low-friction onboarding) paired with founder-led sales for the first 100 customers. Heavy content marketing + community presence on Twitter/X, LinkedIn, and category-specific Slack groups.