Density
Density makes hardware and software that anonymously counts people moving through physical spaces. Office managers use it to optimize space allocation, reduce real estate costs, and improve workplace experience — without cameras or personal tracking.
- Location
- San Francisco, USA
- Raised
- $175M
- Stage
- Series D
- Founded
- 2014
- Category
- SaaS
- Funding
- VC-backed
- Team
- 200-500
Funding figures as of Jul 2025 · not independently verified
Founders of Density
- Andrew Farah
- Rodney Schuler
Investors backing Density
- Kleiner Perkins
- Founders Fund
Frequently asked questions
What does Density do?
Density makes hardware and software that anonymously counts people moving through physical spaces. Office managers use it to optimize space allocation, reduce real estate costs, and improve workplace experience — without cameras or personal tracking.
Where is Density based?
Density is based in San Francisco, USA.
When was Density founded?
Density was founded in 2014.
How much has Density raised?
Density has raised $175M in their Series D round as of Jul 2025.
Who founded Density?
Density was founded by Andrew Farah, Rodney Schuler.
Who has invested in Density?
Density is backed by Kleiner Perkins, Founders Fund.
How Density would pitch themselves
○ Auto-generated01Target customer
Business teams looking for modern saas tooling — replacing legacy software or building net-new workflows in this category.
02Problem they solve
Density makes hardware and software that anonymously counts people moving through physical spaces. Office managers use it to optimize space allocation, reduce real estate costs, and improve workplace experience — withou… The category has historically been served by tools that miss the modern workflow this product is built around.
03Key differentiator
Density differentiates on understand how your office space is actually used. Backed by Kleiner Perkins + Founders Fund, $175M raised — the company has resources + validation to compound this thesis. Founded by Andrew Farah + team.
04Go-to-market strategy
Late-stage scale — global enterprise sales force, channel + reseller partnerships, vertical-specific go-to-market motions. Focus on land-and-expand within existing accounts + international expansion.