Merge logo
SaaSVC-backedSeries B
New York, USA · Founded 2020

Merge

Unified API for HR, ATS, CRM, and accounting integrations

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About Merge

Merge provides a single unified API to integrate with hundreds of HR, ATS, CRM, accounting, and ticketing platforms. Instead of building and maintaining integrations for every tool your customers use, companies connect once to Merge and instantly support all platforms in that category. Used by Drata, Ramp, and hundreds of B2B SaaS companies.

Pitch deck breakdown

How Merge would pitch themselves.

○ Auto-generated
01

Target customer

Business teams looking for modern saas tooling — replacing legacy software or building net-new workflows in this category.

02

Problem they solve

Merge provides a single unified API to integrate with hundreds of HR, ATS, CRM, accounting, and ticketing platforms. Instead of building and maintaining integrations for every tool your customers use, companies connect… The category has historically been served by tools that miss the modern workflow this product is built around.

03

Key differentiator

Merge differentiates on unified api for hr, ats, crm, and accounting integrations. Backed by Accel + Addition, $73M raised — the company has resources + validation to compound this thesis. Founded by Shensi Ding + team.

04

Go-to-market strategy

Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.

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Merge website preview

Screenshot of Merge (merge.dev) — Unified API for HR, ATS, CRM, and accounting integrations

Company facts

Category
SaaS
Funding stage
Series B
Total raised
$73M
Founded
2020
Team size
50–100
HQ
New York
Country
USA
Website
merge.dev

Founders of Merge

  • Shensi Ding
  • Gil Feig

Investors backing Merge

  • Accel
  • Addition
  • Neo

Frequently asked questions

What does Merge do?

Merge provides a single unified API to integrate with hundreds of HR, ATS, CRM, accounting, and ticketing platforms. Instead of building and maintaining integrations for every tool your customers use, companies connect once to Merge and instantly support all platforms in that category. Used by Drata, Ramp, and hundreds of B2B SaaS companies.

Where is Merge based?

Merge is based in New York, USA.

When was Merge founded?

Merge was founded in 2020.

How much has Merge raised?

Merge has raised $73M in their Series B round.

Who founded Merge?

Merge was founded by Shensi Ding, Gil Feig.

Who has invested in Merge?

Merge is backed by Accel, Addition, Neo.

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