PS

Postal

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Postal is an open-source, feature-rich mail delivery platform for sending and receiving email. Complete SMTP server with a web interface, delivery tracking, bounce handling, and REST API. Replace SendGrid and Mailgun with your own infrastructure.

Location
London, UK
Stage
Bootstrapped
Founded
2017
Category
Open Source
Funding
Bootstrapped
Team
1-10

Funding figures as of Jul 2025 ยท not independently verified

Founders of Postal

  • Adam Cooke

Frequently asked questions

What does Postal do?

Postal is an open-source, feature-rich mail delivery platform for sending and receiving email. Complete SMTP server with a web interface, delivery tracking, bounce handling, and REST API. Replace SendGrid and Mailgun with your own infrastructure.

Where is Postal based?

Postal is based in London, UK.

When was Postal founded?

Postal was founded in 2017.

How much has Postal raised?

Postal is bootstrapped. Funding details have not been disclosed.

Who founded Postal?

Postal was founded by Adam Cooke.

How Postal would pitch themselves

โ—‹ Auto-generated
01Target customer

Developers + open-source communities + enterprises wanting an OSS-first tool in this category, with optional commercial support.

02Problem they solve

Postal is an open-source, feature-rich mail delivery platform for sending and receiving email. Complete SMTP server with a web interface, delivery tracking, bounce handling, and REST API. Replace SendGrid and Mailgun wiโ€ฆ The category has historically been served by tools that miss the modern workflow this product is built around.

03Key differentiator

Postal differentiates on full-featured open source mail delivery server โ€” and on being bootstrapped. The team prioritises profitability + customer-led growth over VC-fuelled scale. Founded by Adam Cooke.

04Go-to-market strategy

Bootstrapped go-to-market โ€” content-led growth, founder-community presence, and product-led adoption via free or freemium tiers. Profitability + customer-funded expansion over VC capital efficiency.

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