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Profound

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Hundreds of millions of consumers are now using AI Search like ChatGPT or Perplexity to discover brands and products. Profound has developed the first analytics platform to help enterprise brands understand and improve how they show up in AI Search.

Location
New York, United States, United States
Founded
2020
Category
SaaS
Funding
VC-backed
Team
51–200

Frequently asked questions

What does Profound do?

Hundreds of millions of consumers are now using AI Search like ChatGPT or Perplexity to discover brands and products. Profound has developed the first analytics platform to help enterprise brands understand and improve how they show up in AI Search.

Where is Profound based?

Profound is based in New York, United States, United States.

When was Profound founded?

Profound was founded in 2020.

How much has Profound raised?

Profound is vc-backed. Funding details have not been disclosed.

How Profound would pitch themselves

β—‹ Auto-generated
01Target customer

Business teams looking for modern saas tooling β€” replacing legacy software or building net-new workflows in this category.

02Problem they solve

Hundreds of millions of consumers are now using AI Search like ChatGPT or Perplexity to discover brands and products. Profound has developed the first analytics platform to help enterprise brands understand and improve… The category has historically been served by tools that miss the modern workflow this product is built around.

03Key differentiator

Profound differentiates on be more visible in ai search β€” focusing on a specific edge in this category vs. broader incumbents.

04Go-to-market strategy

Growth-stage GTM β€” multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.

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