Retool
Build internal tools, remarkably fast.
About Retool
Drag-and-drop UI builder backed by SQL, REST, GraphQL, and 100+ integrations. Used by DoorDash, Brex, and the NBA.
Pitch deck breakdown
How Retool would pitch themselves.
Target customer
Business teams looking for modern saas tooling — replacing legacy software or building net-new workflows in this category.
Problem they solve
Drag-and-drop UI builder backed by SQL, REST, GraphQL, and 100+ integrations. Used by DoorDash, Brex, and the NBA. The category has historically been served by tools that miss the modern workflow this product is built around.
Key differentiator
Retool differentiates on build internal tools, remarkably fast. Backed by Sequoia + Founders Fund, $140M+ raised — the company has resources + validation to compound this thesis. Founded by David Hsu.
Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.
Company facts
- Category
- SaaS
- Funding stage
- Series C
- Total raised
- $140M+
- Founded
- 2017
- Team size
- 501-1000
- HQ
- San Francisco
- Country
- United States
- Website
- retool.com
Founders of Retool
- David Hsu
Investors backing Retool
- Sequoia
- Founders Fund
Frequently asked questions
What does Retool do?
Drag-and-drop UI builder backed by SQL, REST, GraphQL, and 100+ integrations. Used by DoorDash, Brex, and the NBA.
Where is Retool based?
Retool is based in San Francisco, United States.
When was Retool founded?
Retool was founded in 2017.
How much has Retool raised?
Retool has raised $140M+ in their Series C round.
Who founded Retool?
Retool was founded by David Hsu.
Who has invested in Retool?
Retool is backed by Sequoia, Founders Fund.