Wordtune
Wordtune is an AI writing companion that rewrites sentences, adjusts tone, and suggests improvements in real time. Integrated with Gmail, Google Docs, and the web, it helps millions of professionals communicate more effectively. Built by AI21 Labs as their consumer writing product.
- Location
- Tel Aviv, Israel
- Raised
- $30M
- Stage
- Series B
- Founded
- 2020
- Category
- AI
- Funding
- VC-backed
- Team
- 51–200
Funding figures as of Jul 2025 · not independently verified
Founders of Wordtune
- Ori Goshen
- Yoav Shoham
Investors backing Wordtune
- Intel Capital
- Pitango
Frequently asked questions
What does Wordtune do?
Wordtune is an AI writing companion that rewrites sentences, adjusts tone, and suggests improvements in real time. Integrated with Gmail, Google Docs, and the web, it helps millions of professionals communicate more effectively. Built by AI21 Labs as their consumer writing product.
Where is Wordtune based?
Wordtune is based in Tel Aviv, Israel.
When was Wordtune founded?
Wordtune was founded in 2020.
How much has Wordtune raised?
Wordtune has raised $30M in their Series B round as of Jul 2025.
Who founded Wordtune?
Wordtune was founded by Ori Goshen, Yoav Shoham.
Who has invested in Wordtune?
Wordtune is backed by Intel Capital, Pitango.
How Wordtune would pitch themselves
○ Auto-generated01Target customer
Companies + developers adopting AI in their stack — from indie builders to enterprise ML teams working on ai writing assistant that rewrites and improves text.
02Problem they solve
Wordtune is an AI writing companion that rewrites sentences, adjusts tone, and suggests improvements in real time. Integrated with Gmail, Google Docs, and the web, it helps millions of professionals communicate more eff… The category has historically been served by tools that miss the modern workflow this product is built around.
03Key differentiator
Wordtune differentiates on ai writing assistant that rewrites and improves text. Backed by Intel Capital + Pitango, $30M raised — the company has resources + validation to compound this thesis. Founded by Ori Goshen + team.
04Go-to-market strategy
Growth-stage GTM — multi-channel revenue motion (direct enterprise sales, channel partnerships, marketplace listings). Vertical specialisation + verticalised AE teams targeting enterprise + mid-market.